Choosing a freight carrier on price alone is how loads end up late, damaged, or stranded. A few minutes of due diligence up front saves far more than the difference between two quotes. Here are the seven things worth checking before you book.
1. Active operating authority
Confirm the carrier holds active FMCSA authority. Look up its USDOT and MC numbers in the SAFER system and verify the status is Active. If you’re unsure how, read our guide to USDOT and MC numbers.
2. Insurance that actually covers your freight
Ask for a certificate of insurance (COI) and confirm cargo coverage meets the value of what you’re shipping, along with auto-liability coverage. A reputable carrier provides this without hesitation.
3. Communication you can rely on
How quickly did they respond to your quote? Will you have a direct contact, or be routed through a call centre? In freight, communication is the service — a carrier that’s hard to reach before you book will be impossible to reach when something goes wrong.
4. The right equipment for your freight
Make sure the carrier runs the trailer type your freight needs and understands your loading method. If you’re unsure which trailer applies, see dry van vs reefer vs flatbed.
5. Lane fit and capacity
A carrier strong on your lane will give you better service and pricing than one stretching to cover it. Ask whether your lane is one they run regularly — and, for recurring volume, whether a dedicated arrangement makes sense. For cross-border freight, confirm they handle customs (PARS/PAPS, ACE/ACI) themselves.
6. Reputation and references
Check reviews, ask for references, and look at how long they’ve operated. A newer carrier isn’t disqualifying — but it should be matched by transparency, verifiable credentials, and responsiveness.
7. Pricing that makes sense
The lowest quote is sometimes a carrier that doesn’t fully understand the lane — or won’t honour the rate later. Look for transparent, bookable pricing tied to a clear understanding of your freight, not a number that seems too good to be true.
Red flags to walk away from
- No verifiable USDOT/MC authority, or authority that isn’t Active
- Reluctance to provide a certificate of insurance
- Vague answers about who actually moves the freight
- A rate dramatically below everyone else’s with no explanation
- Poor or slow communication during the quoting stage
Bullseye Logistics checks every one of these boxes — active authority, real insurance, direct communication, and honest pricing. Request a quote and judge for yourself.